Showing posts from May 18, 2008

Reputation and Persuasion

That title would make a good song title, wouldn't it? About eight months ago, I wrote about having a reputation , whether you like it or not. You do all you can to build a good one, and when you really need it, it can pay off. But there's something that you have to deal with: mindless sheep. You see, I believe that the world is in a state of social or societal entropy, where everything goes from order to disorder. Everything goes downhill. Things get worse. Naturally, we have to put our own efforts and energy into the world to slow the decay, and have areas where things are actually good for a while. A preacher pointed this out to me several years ago: people love to believe negative things, but are unwilling to believe positive things. Just look at all the rumors you hear. How many of them are good things? Not many. But mindless sheep love to hear those things. More, they like to spread bad things as well. The worse (or more sensational) it is, the faster it spreads. An